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Travel agencies constantly need fresh ad creatives to test on Meta and TikTok. But producing multiple UGC-style videos with creators is slow and expensive. That's where AI-generated UGC ad videos come in. With Van Gogh Studio's UGC Ad Video feature, you can generate realistic, creator-style videos in minutes, perfect for A/B testing different hooks, destinations, and offers.
Traditional UGC production involves hiring creators, coordinating shoots, and waiting for edits. For A/B testing, you need multiple variations quickly. AI-generated UGC lets you:
While you can also use stock footage or animated graphics, UGC-style videos often resonate better with social audiences because they feel authentic and relatable. AI-generated UGC bridges the gap between authenticity and speed.
Before generating anything, decide what you're testing. For a travel agency, common variables include:
Create a simple spreadsheet to track your variations and performance metrics.
Write short, conversational scripts (30–60 seconds). Keep them natural, as if a traveler is sharing a tip. For example:
"Okay, I just found the easiest way to plan a trip to Japan. You don't need a travel agent—just use this tool. I booked my whole itinerary in ten minutes, and I saved 30% on flights. Seriously, check it out."
Tailor each script to your test variables. You'll need one script per variation.
Go to the UGC Ad Video page on Van Gogh Studio. Paste your script into the text input. You can also upload a reference image if you want a specific background or setting.
Select a model that suits your style—Van Gogh Studio gives you access to multiple AI models like Kling, Sora 2, Veo 3.1, and more. Choose a realistic avatar that matches your target audience (e.g., a young traveler for budget trips, a family for family vacations).
Click generate. The platform will create a video of a person speaking your script, with natural gestures and expressions.
Once generated, you can enhance your video using the AI Video Studio. Add text overlays for captions, apply filters for a consistent look, or use the video effects library to add transitions or emphasis. You can also trim the video to the optimal length for each platform.
Export your videos in the required aspect ratios (e.g., 9:16 for TikTok/Reels, 1:1 for feed). Upload them to your ad platform and set up A/B tests. Make sure to change only one variable at a time to isolate what works.
When writing scripts for UGC ad videos, keep these tips in mind:
For the video generation, you can specify the mood or setting in the prompt. For example:
"A young woman sitting on a beach, speaking to the camera, holding a smartphone, smiling, natural lighting, travel vlog style."
Remember to check the live model selector for available parameters like duration and resolution, as these may vary.
Ready to create UGC ad videos for your travel agency's A/B tests? Start with Van Gogh Studio's UGC Ad Video tool. New accounts get 21 free credits—no credit card required. Generate your first variation today and see the difference in your ad performance.
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